Jason Gloye’s experience combines an enviable mix of advertising, public relations, and client-side marketing experience. A member of the the MM&M 40 Under 40 class of 2022, he brings more than 15 years of experience in the industry and has a proven track record of brand success and award-winning work. With experience on brands like Cap’n Crunch, Microsoft, PepsiCo, and pharmaceutical giants like Amgne, AbbVie, Genentech, Novartis, and Pfizer - his experience includes U.S. and global, spans prelaunch strategy to stewarding LOE sunsetting, and resonates with HCPs and patients of varied and diverse communities.

He is known for his passion, sharp wit, strong point of view, and ability to champion award-winning work that defies creative expectations, while driving unprecedented financial growth for his brands and his agency teams.

Healthcare

As global chief client officer and head of North America at VML Health, he oversees all health accounts and drives the health vertical’s culture and dynamism. Across the business, he’s instrumental in how we dive into complex business challenges and developing processes to ensure flawless delivery on time and on budget. He’s passionate about curating high-performance teams and cultivating deep, meaningful relationships across 50 offices in 44 countries.

Jason has helmed brands such as Amgen's ENBREL, AbbVie's SYNTHROID (the most prescribed drug in the country), and Amgen's REPATHA - where his strategic council led to a 122% increase in year-over-year sales for the brand. He launched dual-indications for Genentech's HEMLIBRA - driving sales that exceeded industry expectations by 140%. Most recently, his leadership drove unprecedented success and breakthrough creative for Pfizer’s COVID-19 vaccine with celebrity advocates Martha Stewart, John Legend, and Charlie Puth.

Under his leadership, VMLY&R health has ascended to a top 10 healthcare agency with revenue doubling from $110 million to $250 million in less than two years.

Consumer Packaged Goods

Jason's strategic skills and creative collaboration led to Cap'n Crunch's multi-award-winning "Crunch Island" website, which was featured in Time Magazine. The site offered children the opportunity to explore a tropical island where the Cap'n had shipwrecked. In addition to nutritional information and online games, unique features such as Weather.com integration reflected the weather of the user's IP address on the island.

Technology

Jason led multiple lines of business for Microsoft, where he grew agency billings 500% year-over-year for his portfolio of clients including OneDrive, Outlook.com, Exchange, Research, and Openness. He turned a single, $40k product overview video for OneDrive into a digital AOR relationship to oversee the product launch in the US. The launch included a broadcast campaign featuring Aubrey Plaza, which garnered the brand more than 2 million YouTube views and 60,000 new users in less than three weeks.

Non-profit

Jason worked with watchdog agency Senior Medicare Patrol (SMP), to protect the rights and well-being of Indiana citizens aged 65+. After a rash of robberies at area senior communities, Jason's award-winning media plan led to statewide coverage and the arrest of the perpetrator.